Database Creation | Customer Relationship Management ("CRM") Customization
Great! You are getting traffic to your website, and now you are collecting leads from your website in your inbox. However, the most important "action" that your visitors make is the SUBMIT click on forms that you have throughout your site. When the customer clicks "submit," they provide the all of the information about your visit to your site: the keyword that drove them to your site, the pages they visited, the time they spent on your site, etc.
Knowledge is power; data is knowledge. Customer Relationship Management software arms your company with the tools to be stronger and leaner than your competition. As you spend money to drive traffic to your website and collect leads, you capture large amounts of data about your customers. You can hold in one place their likes, dislikes, decision triggers, and
Eluminare can customize out of the box solutions such as Zoho, Sugar, Highrise or Salesforce. Or, Eluminare can customize a database to your company's needs.
From your database you can generate:
- Email lists
- Mailing lists
- Outbound telephone calling lists
- Processes to follow up on your leads/customers
- Reports detailing marketing success
- Reports detailing sales success
- Reports about customer trends
Collect more information about your customers and store in the database:
- Name
- Address
- Email Address
- Phone Number
- Preferences